Marketing your brand on a tight budget has become a dream in today’s competitive environment. Brands use exclusive and expensive strategies to promote their brand in the marketplace. These strategies are also effective. Advertising your brand on electronic media is also all the rage these days. Famous actors and models act in these commercials and inspire viewers. But despite all this inspiration, what can a brand do if it can’t afford the high cost of electronic advertising? Suppose you run a small manufacturing company. How would you cover all the costs of the ad? You have no investors in ...Read more